Editor’s Letter

A letter from the editor: Anything goes
My motto for 2023 is "Ditch the Rules." For somehow, somewhere along the line, the stationery game completely changed — and the most we can hope for... READ MORE »

The Next Chapter
The last few years have taught us that nothing is certain. Thanks to a virus, our community has had to revisit everything from the way we buy and s... READ MORE »

The New Nearly Normal
If my January and February, filled with treks to Atlanta Market, NY NOW and Shoppe Object, weren’t quite the New Normal, they were the New Nearly No... READ MORE »

Capturing a Moment
Happy New Year! I’m thankful to see words like “essential” assuming their previous meanings, along with a general sense of settling down. Mercha... READ MORE »
Mass No More
Editor's Letter, Fall 2021 I am so thrilled to share with you all that last month, for two glorious and too-short days, I returned to an actual trade... READ MORE »

Industry vs. Community
A note from the editor-in-chief As I write this, the third iteration of *Noted is winding down. For the second year running, it was a virtual show. T... READ MORE »

Editor’s Letter: United We Stand
So, Paper Source (PS) filed for bankruptcy March 2, and its ripples were pronounced. While it’s become common to see retailers from Chuck E. Cheese ... READ MORE »

Are Greeting Cards Essential?
An accurate reflection of any American market can be found in comparable markets in other countries. And when it comes to greeting cards, the British ... READ MORE »

A Thirst for Connection
It’s official, 2020 has left its ugly mark on all of us somewhere. So much, it seems, has been canceled, then rescheduled with lower expectations, o... READ MORE »

Silver Linings
Well, a lot’s certainly happened since my last Editor’s Letter. If you have a brick-and-mortar, your state guidelines determine a lot about your b... READ MORE »