November 21, 2023
ANDMORE introduces influencer program for Las Vegas Market
ANDMORE will launch “The (A) List” — a new multi-modal influencer program centered on amplifying design and retail trends through the unique perspectives of designers — this January at Las Vegas Market.
The (A) Listers, comprised of three established designers and industry trailblazers, share insider market knowledge on the @LasVegasMarket Instagram, collaborate on a “Build A Room” initiative and host a trend-driven seminar as they guide followers through the world of design at the forthcoming market, Jan. 28–Feb. 1, 2024, at World Market Center Las Vegas, according to ANDMORE.
“The (A) List program combines elite insights with topical trends to build an ongoing community centered around design inspiration,” said Karen Olson, executive vice president and chief marketing officer of ANDMORE. “With these three tastemakers spearheading dynamic discovery, this program covers the breadth, depth and innovation of Las Vegas Market through an expert lens.”
The Winter 2024 Las Vegas Market (A) Listers are:
Marissa Nelums is a Chicago-based interior designer with a 60-plus client portfolio complete with consciously curated room makeovers. Nelums has established her presence beyond her interior design firm with a private label home store, a brick-and-mortar location in Chicago and an e-book, Here’s the Thing About Design, offering invaluable advice about the industry. (@glasshouseinterior)
Martyn Lawrence Bullard
Martyn Lawrence Bullard is a multi-award-winning Los Angeles-based interior designer renowned for his broad range of styles and eclectic yet sophisticated interiors. Consistently recognized among the top 100 interior designers by Architectural Digest with notable mentions in The Hollywood Reporter’s top 25 designers, Bullard’s global presence extends through various design television programs and more than 4,000 publications. (@martynbullard)
Nina Takesh, former founder and CEO of Luxury Petit Tresor, is recognized in the baby and juvenile space for her work with Gwen Stefani, Jennifer Lopez and Madonna. With previous experience in Parisian fashion house, Guy Laroche, Takesh couples fashion and interior design to showcase her passion for home staging and furniture and set design. (@ninatakesh)
In addition to showroom sneak peeks and Market tips, the (A) Listers aim to inspire the design community through interactive projects and stories with “Build A Room,” an exclusive curation of furniture, home décor and gift items from Las Vegas Market exhibitors from which each designer will create a display concept that exemplifies the new and now of home design. Build A Room designs will be previewed in the Las Vegas Market Preview Guide and come to life through physical displays at the winter market.
As an extension of the new (A) List program, Martyn Lawrence Bullard leads an at-market seminar, Behind Build A Room, on Monday, Jan. 29, at 2 p.m., followed by a cocktail reception and book signing for Star Style: Interiors of Martyn Lawrence Bullard at 3 p.m. These events are presented on B16’s WorldView.