News

Road Runners, a sales agency representing brands within the specialty retail market, established a unique partnership with The Boutique Hub in an effort to provide specialty retailers with greater access to the education, networking, events and wholesale shopping offered by the platform.

The Boutique Hub is the largest professional organization of businesses in the retail industry. The network of boutique owners and wholesale brands prioritizes community and collaboration over competition in an effort to make the retail industry stronger, according to Road Runners. It aims to offer connection with like-minded professionals regardless of boutique size, offering education, expert advice and strategy to help owners grow their individual businesses.

“Road Runners LLC is thrilled to announce our partnership with The Boutique Hub, a dynamic platform uniting gift, home, and apparel boutique owners alike,” said Angela Schmook, vice president of marketing and operations at Road Runners. “Together, we’re not just navigating the roads; we’re paving the way for a new era of business. This collaboration signifies our commitment to empowering boutique owners, enhancing customer experiences, and driving innovation in the specialty retail industry.”

The Boutique Hub was founded by North Dakota native Ashley Alderson in 2013 after she struggled to find quality shopping within 300 miles of her home, and wanted to develop an online marketplace to shop all her favorite boutiques regardless of distance. Her background in business, marketing and economic development helped turn her dream into a reality, which she took several steps further by adding training, networking, live events and wholesale shopping to the community of boutique owners. Today, The Boutique Hub serves as a central connection point for the entire retail industry, with a robust membership that thrives in the community Alderson has created.

“The Boutique Hub is a place where the entire industry can come together and support one another for the sake of business growth and success,” Alderson said. “We’re incredibly excited about our new partnership with Road Runners LLC and confident our community will offer specialty retailers a unique mix of new connections, masterclasses and professional insight to inspire them in their business ventures. There is no competition here — just a community of professionals with a genuine desire to support one another.”