March 2, 2022
Toysmith and Yoobi bring stationery and school supplies to children in need

Toysmith announced an exclusive agreement to distribute Yoobi school supplies and stationery products to thousands of North American retail and e-commerce U.S. and Canadian partners across all sales channels. Toysmith will introduce a wide array of Yoobi products effective immediately, with ongoing new product launches throughout the year.

“We are excited to partner with such a playful, creative, and giving company. Yoobi sets the standard in high quality school and office supplies with programs ranging from preschool through career that spark creativity in trendy, colorful, and playful ways,” said Max Wunderle, chief commercial officer for Toysmith. “The extra impact comes from their core mission statement of giving back. Yoobi means ‘one for you, one for me’. For every single product bought, Yoobi donates a classroom supply to create kits for families in need. Since this program launched in 2014, over 73M items were donated to over 5M children across the USA.”

“I am ecstatic to announce a very special partnership for the Yoobi brand,” said Ido Leffler, CEO for Yoobi. “Toysmith is Yoobi’s first partner in the toy and gifts distribution world and will allow us to continue to impact more kids and teachers in need. This new partnership will significantly increase our impact more than we have ever done before!”

Yoobi, the “buy one, give one” school and office supply brand, believes all children should have an equal opportunity to learn and be creative. That’s why, for every item purchased, Yoobi donates a school supply item to a U.S. child in need. Our colorful products aim to inspire, spark and showcase all the wonderful things that make you, you.

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