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Toronto Market Week (TMW) announced the dates for its highly anticipated 2026 shows, giving buyers, retailers and exhibitors plenty of time to plan for a successful year of discovery and connection.

In January, TMW exhibitors will once again return to its four-day format, running from Saturday, Jan. 24 to Tuesday, Jan. 27, 2026.

In August, the show will take place over three days, from Sunday, Aug. 9 to Tuesday, Aug. 11, 2026.

Tiffany Gin, show manager for TMW, says the expanded four-day show in January was designed with buyers in mind.

“Extending the show to four days gives buyers more time to explore, discover, and connect — not just with products, but with the people and stories behind them,” Gin said. “It’s a valuable chance to showcase Canadian talent — whether through Canadian-made products, homegrown brands, or locally based companies — while fostering stronger relationships and supporting the entrepreneurs and innovators driving the industry forward.”

She adds that January’s show is also traditionally about 20 per cent larger than the August edition, bringing in more exhibitors and product lines.

“With more to see, the extra day ensures buyers can take it all in without feeling rushed,” she said. “Continuing the four-day format in January creates opportunities for everyone involved and strengthens the Canadian retail industry as a whole.”

Show T.O. partners agree the extended January format adds value for all involved, helping to set the tone for a successful retail year.

“We are thrilled to see the momentum for Toronto Market Week continue,” said Jody Abbott, general manager of Abbott. “January is a crucial time for retailers to plan their year, and this expanded format gives them the time and space to curate their product selection and strengthen their relationships with brands.”

David Youngson, founder and president of David Youngson & Associates, added: “The energy on the show floor during the January show is incredible. This expanded format gives buyers more flexibility, especially those who can’t easily get away during the workweek. For the brands and exhibitors, that extra day allows for more attendance and, therefore, more sales. It’s a win for everyone.”