News
June 19, 2025
Buyers and suppliers turn to NY NOW to strengthen holiday retail supply chains
In the current environment of trade tariffs and supply chain uncertainty, buyers tasked with maintaining and developing retailer inventories are turning to the NY NOW 2025 Summer Market B2B tradeshow as an established and reliable supplier channel. Scheduled for Aug. 3-5 at NYC’s Javits Center, attendance from buyers representing retailers both large and small is anticipated to exceed 10,000. This large group of buyers is coming to connect in advance of the holiday sales season with an expected 500-plus exhibitors offering thousands of the most trending gift, home and accessories products from the world’s leading manufacturing brands.
“With growing uncertainty among retailers regarding their holiday season inventories, finding and maintaining reliable sources for innovative, trending and high-quality products has never been more important,” said Matthew Mathiasen, show director of NY NOW. “Among our thousands of attendees who have already registered for the show, independent retailers in particular are showing resilience in their sourcing strategies, and the NY NOW exhibiting suppliers are working in advance to ensure that they are aligned with buyers’ needs in this dynamic and challenging environment.”
NY NOW Summer 2025 exhibiting suppliers
Hundreds of exhibiting suppliers representing thousands of leading global brands have already committed to NY NOW Summer 2025. Among them is the Harper Group, a major U.S.-based B2B wholesale agency which as a single exhibitor represents 75-plus leading home, gift, accessories, fragrance, publishing and lifestyle brands,
In addition to the Harper Group, the following is a selected sampling of notable exhibitors across these vast and broad product categories that will be at NY NOW Summer 2025.
- Home: BE HOME, Natures Collection, Cozy Earth, The Bodrum Group, Laguiole en Aubrac, Busatti since 1842, Laura Zindel Design, and French Feast.
- Gift & Lifestyle: Harper Group, DesignWorks Collective, Kikkerland, DECO BOKO, Cody Foster and Co, Ty Inc, Brittany Paige, JPT America, Oh My Mahjong, Viverano, and Matr Boomie.
- Jewelry & Accessories: Rubyzaar, Alex and Ani, Tai Jewelry, Vismaya, Cristina Sabatini, Dolma Inc, Theia Jewelry, Marcia Moran, and Liven Company.
- Luxury Lifestyle: Annette Ferdinandsen, Bondeye Jewelry, Eden Presley, Heather B. Moore, Danielle Welmond, Carolina Neves, and Yael Sonia.
NY NOW Summer 2025 Buyers
Nearly 7,000 qualified buyers have already registered for NY NOW Summer 2025 with well over 10,000 total expected to be in attendance in August. A selected sampling of notable buyers and buyer groups currently committed to attending, and their respective product categories are listed below.
- Home: Pottery Barn, Home Nature, Jayson Home, Paper Source, and Zabars.
- Gift & Lifestyle: Scholastic Online, Hildreth’s, Jung Lee, Garnet Hill, MOTTO, Fire Opal, Draper James, NIC+ZOE, FabFitFun, Dylans Candy Bar, and Sands Casino.
- Jewelry & Accessories: Zitomer, Effy Jewelry, Lingg, Marriott Bonvoy Boutiques, and Starboard Cruises.
- Luxury Lifestyle: Abersons, Sloan/Hall, and Scarpa.
- Publishing: Barnes & Noble, and Books-A-Million.
“The lineup of both exhibiting suppliers and buyers that have already committed to NY NOW Summer 2025 is indicative of the success we expect in August in bringing these groups together in forming key supply chain relationships,” Mathiasen added. “As always, what NY NOW does best is to create an unparalleled sourcing experience featuring thousands of the most trending products while helping buyers and suppliers maintain and strengthen those relationships that are the lifeline of their business.”











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