News

August 17, 2022
The GCA Workshop & Retreat offers virtual educational content this September

The GCA Workshop & Retreat, Many Voices, One Community, offers a lineup of speakers and topics, Sep. 22-23, 2022. This year’s retreat offers two days packed full of virtual educational content and networking opportunities, as well as some fun interactions.

GCA Workshop & Retreat

The Greeting Card Association (GCA) has released details on some of the sessions planned.

PR in a Pinch- How to Land Media Mentions with KJ Blattenbauer, Founder & Publicist, Pretty Peptalks, Hearsay PR

Ready to land big name media mentions for your brand but are short on time? This is your one-stop shop for everything related to pulling together pitches that land you press-in a pinch. You’ll receive direction on exactly how to plan, prep, and position your brand for the spotlight. Want to have your name everywhere? Attend this talk!

What You Need To Do – To Prepare to Present to and Sell To Key Accounts with Kate Murrary, Owner/Designer, Quick Brown Fox Letterpress

Kate Murray from Quick Brown Fox Letterpress will host a session on how to prepare yourself and your brand to present and sell to Key Accounts. There will be a Q&A at the end of the session.

The Right Words with Sarah Schwartz, Editor in Chief, Stationery Trends

With stationery and all social expression product, the ultimate goal is always connection — whether it is one-to-one through a greeting card or ciphering that perfect solution to an ongoing problem in a journal. The job as the maker, then, is to facilitate this for people they have never met and will most likely never meet — and also form a connection with the audience she organically grows. From verbiage to illustration and graphics, product details to packaging, what is driving today’s most dynamic, cutting-edge finds? And, beyond your product, what does your brand say about you? From mission statement to cause-related promotions, consumers are becoming more and more discerning about those makers they choose to support and follow. Sarah will provide a deep dive into what is capturing consumer attention — and sales.

Registration is now open. Tickets are $199 for GCA Members and $299 for non-members. GCA offers an Early Bird registration now through Sep. 1, 2022. For more information on the full agenda, click here.




Stationery Trends Fall 2024 Cover
Get one year of Stationery Trends in both print and digital editions for only $15.

Interested in reading the print issue of Stationery Trends?

Subscribe Today »