News
November 2, 2020
GCA’s Virtual Workshop & Retreat features 24 sessions
The Greeting Card Association’s (GCA) Workshop & Retreat will be held Nov. 12-13, 2020, and offers 24 sessions designed for greeting card makers.
The sessions will address a variety of important industry topics. The full agenda is available on the GCA’s website. Here is a sampling of some of the speakers at this years Workshop & Retreat.
Regina Patterson
Owner and Principal, RRP Marketing
- Session Title: The Convergence of Diversity, Inclusion, and Marketing
- Session Title: The Power of Influence: What Happens When You Show Up
Sarah Ittelson
Head of Strategic Partnerships, FAIRE
- Session Title: Industry and Buying Insights From the Online Marketplace, Faire
Wendell Brown Sr.
Founder, Brown Elite Youth Elevation Foundation
- Session Title: The Power of Mail
Steve Monteith
Vice President of Marketing, United States Postal Services
- Session Title: Update on the USPS Partnership with the GCA: A Dialogue with Steve Monteith
To maintain the community-focused “retreat” aspect of the annual event, attendees are also invited to share networking opportunities include a cocktail mixing class and restorative yoga, plus an optional, add-on virtual cheese-tasting (with real cheese!). Register by Nov. 1 to get your cheese in time!
A special edition swag box will be sent prior to the Workshop to all publishers who register prior to Nov. 3.
For more information, visit www.greetingcard.org.
