News

August 24, 2022
Thinking of You Week 2022 focuses on back to school and educators

Thinking of You Week, sponsored by the non-profit Greeting Card Association (GCA), is Sep. 19-25, 2022 and is the international movement to celebrate the joy of sending and receiving hand-written notes and greeting cards.

This year, the focus of the 2022 Thinking of You Week is Back to School and the hard-working teachers in education. Is there a teacher, past or present, who has affected your life in a positive way? Head to your local card shop to pick out a card, write a note, and drop it in the mail to let them know the impact they’ve made. It can also be a fun activity for parents and their children to give handwritten cards to their teachers letting them know they are valued. Help create a wave of happiness across the globe by mailing a card and letting teachers know that we’re “Thinking of You.”

“Teachers have a tremendous impact on their students, and also on the future, as they are educating the generation to come.” Nora Weiser, executive director for GCA, said. “A card may seem a small gesture, but its impact is outsized – just like a teacher’s. A greeting card with a hand-written note of thanks or support can remind a teacher that their hard work is valued and appreciated.”

Retailers and Thinking of You Week

Retailers can stock up ahead of Thinking of You Week by heading to the GCA Marketplace, the exclusive B2B sales platform for the GCA, featuring more than 80 card brands and 30,000 + greeting card designs. Place orders this week so cards will be in stores in time for Thinking of You Week. Retailers can find other ways to participate by visiting the website for ideas on how to get involved, engage consumers, and host their own in-store promotions. Help promote the event with free, downloadable, and printable flyers, posters, and postcards through the Thinking of You Week Toolkit as well as accessing ready-to-use digital assets to spread the word online, on social media, and through email.

Consumers and retailers alike are encouraged to follow @ThinkingofYouWeek on Instagram for the latest updates and to use #thinkingofyouweek on social media. For more information on GCA Marketplace, visit www.greetingcard.org/gca-marketplace-home/.

The Greeting Card Association

Founded in 1941, The Greeting Card Association is the non-profit U.S. trade association serving the greeting card and social expressions industry. GCA represents nearly 200 American and international publishers and industry partners by promoting the tradition of sending greeting cards, helping members grow their businesses, recognizing creativity, and serving the industry and citizen mailer as a voice for media, leadership, and advocacy on industry issues.
Learn more at: www.greetingcard.org.




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