News

OneCoast, a nationwide sales and marketing services company, has announced a long-term partnership with Caren effective May 12, 2020. Caren offers luxurious products for beauty, personal care and home keeping. The nature inspired formulations of Caren begin with an aloe vera base, a healing blend of botanical therapy, vital antioxidants and rich vitamins that are effective and safe, providing true skin benefits.

Originally formulated for patients undergoing chemotherapy and radiation, their products help provide excellent relief and recovery from these harsh treatments. Caren’s products are proudly manufactured in the USA and formulated without parabens, sulfates, phthalates, mineral oil, petrolatum, gluten and GMO’s.

In its focused sales and marketing model, OneCoast’s mission is to partner with a limited number of vendors that center on brand and quality, both in product development and operation efficiencies in key business categories. The addition of Caren reflects the company’s commitment to bringing leading, on-trend, customer-focused vendors to their current 34,000 independent retail customers.  

“Beauty and personal care products are an important category for our retailers,” says John Keiser, CEO of OneCoast. “Caren is an established company that is rebranding itself for today’s consumer, taking a very progressive eco-friendly approach to the business, while adding a give-back element to their overall mission. Thus, the core values of Caren align very closely with those here at OneCoast.”

At Caren, their core beliefs, values and social give back are vital. In fact, for their 30th anniversary, they introduced a new fragrance, KIND 432. What is 432? It comes from Ephesians 4:32, where we are taught to be kind and compassionate to one another, forgiving each other, just as in Christ, God forgave you. So in a world where you can be anything, Be Kind.  Caren donates to and helps support organizations in the fight against Breast Cancer and Childhood Cancer.

They support multiple charities and fund-raising events including CURE Childhood Cancer, Els for Autism and First Tee among others. Caren is very much involved in the greater Atlanta community through donations to North Fulton Community Charities.  Their donations help with funding to feed the hungry, clothe the homeless and support programs that build self-sufficiency in their community. #carencares

“At Caren, we are thrilled to partner with the OneCoast family,” says Sherry Kelly, president of Caren. “With our new Caren branding and Earth Friendly packaging, the OneCoast national sales team along with their passionate marketing approach will create the synergy needed to provide the best opportunities for success. We admire the OneCoast way, their professionalism, their core values and we look forward to our new home in each of their award-winning showrooms.” 

To connect with a OneCoast territory manager for more information about Caren, retailers can go to www.onecoast.com/find.