40 Under 40, Class of 2019

Jennifer Luna



Job Title

Co-Founder and CEO


With her mom, Laurie, Luna created Paper Luxe in 2013. She's helped grow the business from a small website into a thriving brick-and-mortar with a loyal customer base. The duo also started a toy store, The Curious Bear, next door in 2018, and launched an event space in 2019 where they host creative workshops for both adults and children. Luna loves supporting local artists and helping employ over 10 women in her community.

75 Applewood Drive, Suite A
P.O. Box 128
Sparta, MI 49345


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